Whatspp messages opt-in/out settings

Modified on Sat, 07 Oct 2023 at 08:46 AM

Modern business communication demands a seamless and respectful connection with customers, and WhatsApp has become a key tool for this purpose. However, it's essential to provide users with an easy option to unsubscribe from messages. Failing to do so can result in users blocking your messages, damaging both your credibility and outreach effectiveness.

Thus, NotifyVisitors provides you with ‘WhatsApp Communication Setting’ to efficiently manage WhatsApp subscription preferences. This guide will walk you through configuring WhatsApp opt-in and opt-out settings empowering users to control their messaging preferences and ensuring compliance. Moreover, it will help you to run a successful whatsapp campaign while respecting user centric communication. 

The following are steps to configure whatsapp communication setting:

  • Go to NotifyVisitors dashboard and navigate to Settings > WhatsApp
  • Click on ‘Whatsapp communication setting’.

Opt-in confirmation message

Opting in allows users to subscribe to receive WhatsApp messages from your business. Here's how to configure these settings:

a. Opt-In keywords

NotifyVisitors offers two keywords for opting in: ‘Start’ and ‘Subscribe’. Users who reply with either of these keywords will be automatically subscribed to receive WhatsApp messages.

b. Customize opt-In messages

You can set up automated replies for opt-in events.

  • Click on the ‘Opt-in Message’ dropdown and click on text message.
  • Now, enter your desired response in the text box and click on save.

  • Alternatively, you can choose the template option. Choose a suitable pre-created template from the drop down for the purpose of sending an opt in message. Later click on save option.

For example, you can configure an automated reply such as ‘Thank you for opting in to receive updates via WhatsApp’.

Opt-out confirmation message

Opting out allows users to unsubscribe from receiving WhatsApp messages. Follow these steps to configure these settings:

a. Opt-out keywords

NotifyVisitors provides two keywords for opting out: ‘Stop’ and ‘Unsubscribe’. Users who reply with either of these keywords will be automatically unsubscribed from receiving WhatsApp messages.

b. Customize opt-out messages: 

  • You can create an automated opt-out message reply just as similar to the process of opt-in message.

  • Alternatively, you can select the template option, create a new one or choose a suitable template from the drop down for the purpose of sending an opt out message. Now, click on save option.

For example an opt-out message could be ‘You have successfully been unsubscribed. You will not receive any more messages from this number. Reply START to resubscribe’.

Fallback messages

A fallback message is a valuable tool for ensuring that users receive a default response even if they don't use the predefined keywords. 

Here's how to set up fallback messages:

  • Click on the ‘Fallback Message’ dropdown. You will find a pre-defined fallback message. If this message suits your needs, click ‘Save’. However, if you prefer a custom fallback message, enter your desired text into the provided text box.

  • You can also choose the template option and select a suitable pre-created template for the fallback message reply.

By following these steps, you can optimize WhatsApp subscription preferences to enhance user engagement. It will provide a personalized communication experience that resonates with your audience.

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